The tanning mousse Alix Earle used for her Sports Illustrated cover
Loving Tan has become a household name for bronzed body lovers, including celebrities like Sydney Sweeney. At the top of shoppers' lists is the brand's best-selling 2 HR Express Mousse Dark, which retails for $42. Use the code ALIX to score a FREE applicator mitt.
Why is everyone obsessed with it, you ask? Ask mega influencer Alix Earle, whose makeup artist recently attributed her Sports Illustrated cover shoot glow to the sneaky, affordable product. That’s right. Influencer extraordinaire Alix Earle donned the cover of Sports Illustrated in sassy bikinis and gorgeous bronzed skin.
Her makeup artist, the renowned Jodie Boland, never leaves home without the popular tanner for her clients, and aside from using it on Earle, has noted using it on other A-listers, including Olympian Ilona Maher.
The 2 HR Express Mousse Dark is viral for many reasons, not just its celebrity endorsements. Each bottle holds roughly five applications, and the formula is derived from an olive base. It is designed to suit those with medium to dark skin tones, and fans note that it has a ‘deliciously fragrant' scent.
Shoppers are in love with this cult-classic tanner, with one saying: ‘I’ve been tanning for 3 decades. This is the BEST tan ever. I was skeptical for 2 hours, but it was amazing... I am converted!!’
Whether you are beach-bound or starring in your own Alix Earle-esque photoshoot — Loving Tan is your one-stop shop for everything tanning, everything glow, and everything gorgeous skin! Try it for yourself here.
